Sony has just introduced a new camera system called the DSC-HX99 RNV with the aim of targeting those who cannot enjoy the pleasure of photography in the usual way.
According to Engadget, Sony’s DSC-HX99 RNV camera is designed for the visually impaired. The system consists of two parts: a point-and-shoot from Sony, and a viewfinder with a laser projection system.
The DSC-HX99 RNV includes the Cybershot DSC-HX99 main camera. First released in 2018, the HX99 features an 18MP back-illuminated sensor with built-in image stabilization and a 30x zoom lens (24mm to 720mm range).
Meanwhile, the viewfinder is a Retissa Neoviewer from Japan’s QD Laser. It projects a digital image from the camera directly to the user’s retina. Sony notes the technology won’t work for everyone, but for those using the technology, the viewfinder will allow them to use the HX99 to see faces, read signs, take pictures. and record video. Dr. Mitsuru Sugawara, President and CEO of QD Laser said that Retissa Neoviewer’s laser retinal projection is a completely new technology that is being put into practical use for the first time in the world.
Interestingly, the Sony DSC-HX99 RNV will sell for $600 when it hits shelves this summer, which is no more expensive than the DCS-HX99 when purchased separately. Sony said it will bear most of the cost of manufacturing the system to show support for the community of people with low vision. The system will only be offered directly from Sony, and the company will limit the amount of time one person can purchase to one set. The company also plans to work with schools in the US and Japan to make the device available to people with low vision.
