The acquisition adds to Take-Two’s PC portfolio, which has previously featured Rockstar Games and Codemasters.
According to Engadget, PC gaming giant Take-Two has announced that it is making a big transition into the mobile gaming space with the acquisition of Zynga for a total of about $12.7 billion. It already owns Rockstar Games, Codemasters, and 2K, developing games like Grand Theft Auto, Red Dead Redemption, Bioshock, and others. Meanwhile, Zynga has brought popular mobile titles like CSR Racing, FarmVille and Words with Friends.
Take-Two says that the deal will pave the way for the company to become one of the largest game companies in the world. “This strategic combination brings together the best PC and console franchises in our segment, with one mobile publishing platform,” said Strauss Zelnick, president, and CEO of Take-Two. diversified, leading the market. The deal will also save Take-Two approximately $100 million per year over two years.”
Zynga is also in the process of acquisition at the end of last year, after the acquisition of Echtra Games studio behind Torchlight 3 in early 2021. Zynga sometimes relies on acquisitions to find the most attractive game in the popular mobile game market. Take-Two says that the mobile industry hit $136 billion in 2021 and is now growing at more than 8%, so the Zynga deal is a must.