Google’s efforts to bring AI to businesses

by nativetechdoctor
5 minutes read

Generative AI, Vertex AI, and AI product intellectual property rights are the main contents presented by Google at the Gen AI SEA Summit event.

Google recently held the Gen AI SEA Summit event, a forum where cutting-edge AI tools, pioneering cloud services, and Google’s unique data strategy are presented, clearly highlighting the impact of AI on industry and society.

In today’s digital world, artificial intelligence (AI) is not just a support tool; it has become a key factor shaping the future of every industry. From the way we communicate, work, shop, and even entertain, AI is deeply penetrating our daily lives

Artificial AI has the potential to have a huge impact

Generative AI, a prominent field in the AI ​​industry, is opening new doors to how we create content, decide, and even imagine.

Mitesh Agarwal, director of technology and solutions management for the Asia-Pacific region at Google Cloud, quoted Andrew Ng, famous AI researcher and former founder of Google Brain, as saying that generative AI is ” Power Source M “of the upcoming “engines” of progress. But for this “engine” to work, there needs to be a “network” of supporting infrastructure and that is Funeral Services y that Google Cloud represents.

The real power of AI Create S in its ability to self-learn and self-generate information, not only based on known data but also to collaborate with humans to create new creative achievements. This has the potential to revolutionize not only creative industries such as art and design but also manufacturing, healthcare, and many others

During the Gen AI SEA Summit event, Google not only introduced new products but also emphasized making a significant difference in the field of AI, which is evident through Vertex AI – a comprehensive service that helps organizations build and manage AI applications effectively. Vertex AI includes two search engines (Search) and Conversation (Conversation)

Vertex AI Search enables businesses to leverage Foundation AI Models to create multimedia search functions, customized to focus on internal business and organizational data. This tool was introduced with search performance similar to Google Search – Google’s core product – but for organizations and businesses.

Vertex AI Conversation is a design tool for developing text or voice Chat Bots, using Google’s foundational AI models, supporting both audio and text formats, and helping to create Chat Bots. from existing websites or existing document archives of the business with minimal programming requirements.

One of the other highlights is the “Model Garden”, where developers can choose from more than 100 feature-rich platforms AI models that Google provides to suit their needs. This not only simplifies the AI ​​application development process but also opens up opportunities for customization and creation of new AI application products, from image recognition to natural language processing

Google opens access to underlying AI models

Agarwal said a strong differentiator between Google and other competitors in the AI ​​industry is that it provides free and easy access to the most powerful underlying AI models.

It’s not enough to just use standard apps like Google Bard; Organizations must leverage their proprietary data to create real value from AI. Agarwal gave the example of the Bloomberg group leveraging its AI and data to create BloombergGPT, an AI that uses Bloomberg’s vast proprietary trading data to analyze finances and stocks

Success in using AI depends on retraining the underlying AI models (like those provided by Google) with specialized data, turning information gleaned from interactions – like the information banks customers – into actionable information and effective feedback.

Through these new innovations and tools, Google not only affirms its position in the AI ​​race but also demonstrates that it is working to ensure AI becomes more accessible and useful for people around the world

Intellectual property rights in the age of AI

Faced with ownership regulations and questions about intellectual property rights in the AI ​​age, Agarwal said Google is applying a feature called ‘Synthetic ID’, which is attached to the metadata of images or products. User-generated products from Vertex AI. This idea is similar to the use of NFTs in blockchain technology.

Google says integrating the Synthetic ID feature will help confirm ownership through unique metadata for each user, followed by ensuring copyright information is recorded. This will ultimately help check whether the content is AI-generated or not.

Google also said it is building a mechanism to protect intellectual property rights related to AI Create S provided by Google Cloud AI. If customers encounter legal risks regarding intellectual property rights, Google will be responsible. This is done through two methods: warranty for training data and warranty for AI-generated content

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