OpenAI adds watermarks to artificial intelligence (AI) photos taken with DALL-E 3 to ensure users can distinguish computer-generated content from human-generated content.
OpenAI has incorporated specifications from the Internet Content Authentication Alliance (C2PA) into DALL-E 3. All images generated by the DALL-E 3 Serving API or ChatGPT will include a visible watermark to identify the image as AI-generated.
The watermark will include details such as the date the image was created and the C2PA logo in the upper left corner. This is intended to let users know whether the image was created by humans or AI. OpenAI says the watermark will not affect the quality or speed of image creation but can increase the file size by 3-5% through the API and 32% when generated with ChatGPT.
However, there are still ways for users to remove the AI origin of images. According to OpenAI, cropping or screening of DALL-E output can remove this provenance data.
Metadata like C2PA can easily be removed accidentally or intentionally. media platforms For example, most social today remove metadata from uploaded images, and actions like taking a screenshot can also remove that metadata.
Microsoft is also applying the C2PA specification to Bing Image Creator’s image output, the company said: “AI-generated images by Bing Image Creator now include an invisible, digital watermark that complies with the spec C2PA”.
Meanwhile, Meta just announced that the company will begin labeling content uploaded to Facebook, Instagram, and Threads if it was created using AI. The move is part of an ongoing effort to develop industry standards for transparent labeling of AI content.